Articles for Contractors
Mike Symonds
Sep 12, 2022
Automation Lead gen Marketing Sales 
06 Ways to Maximize Your Marketing Potential During the Fall
The busy fall season is upon us, and we understand how important it is to maximize every bit of your calendar so that you – and the business – are working most efficiently. And although you may not be thinking about keeping your team busy right now, the slower winter months will be upon us […]
Mike SymondsJul 12, 2022Lead gen Sales 0Same lead, new opportunity
We often see leads come through for clients where the contractor’s response is, “But we already have this contact in our CRM.” To which our response is, “Great! Now you know they need your help again!” Usually when we see a new request for services from an old lead it means: They have a new […]
Mike SymondsJun 16, 2022Lead gen Roofing Sales 0Your leads are only as good as your sales mindset
I was talking with a client the other day (I’ll call him “Joe” – not his real name) who owns a regional exterior remodeling business in the Northeast. Joe told me his salespeople were complaining about the quality of the leads he was buying. But, when Joe went out and ran some of the same […]
Mike SymondsJun 14, 2022Contractors Lead gen Sales 03 Strategies for Contractors to Increase Close Rates on Unbranded Leads
Unbranded leads are a necessary part of every growing contractor’s marketing strategy. Closing them can be a challenge and this article will give you some strategies to help. We would all love it if every one of our sales prospects was a rock-solid referral from a trusted source. One who comes to us with full […]
Mike SymondsJun 08, 2022Bathroom Remodel case study Lead gen Roofing 0$43k in the first 7 days (case study)
Sometimes “stuff” happens in a contractor’s world. Supply chain issues. Labor issues. Sales team turnover. All of these challenges can affect where you need leads and how many. Recently, one of our larger clients came to us with a problem. Due to a sales team shortage they needed to change up their lead buying strategy […]
Mike SymondsMay 18, 2022Lead gen 0How we optimize campaigns for client ROI
Are your lead sources profitable? That can be a tough question to answer – especially if you use several lead sources. Which is why we make that as easy as possible with our systems. When we work together, here’s how we stay focused on your ROI: Step 1: Turn on High Intent, Exclusive Leads – […]
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